Little things, lots of love
Soft, safe & sweet for every little first
Thoughtfully chosen baby essentials and keepsake gifts, delivered across Switzerland and Europe with tracked shipping.
- Free shipping over CHF 50
- 30-day happy returns
- Secure checkout
Find the right fit
Shop by age
From the very first cuddles to busy little explorers.
Our little favourites
"Hello World" Baby Teether Gift Set – Crochet Rattle, Wooden Teethers & Milestone Card
"Hello World" Baby Teether Gift Set – Crochet Rattle, Wooden Teethers & Milestone Card
Clean-Touch Baby Footprint Kit – Inkless Hand & Footprint Keepsake
Clean-Touch Baby Footprint Kit – Inkless Hand & Footprint Keepsake
Comfy Carry Hip Seat Baby Carrier – Shoulder Strap & Storage Pocket
Comfy Carry Hip Seat Baby Carrier – Shoulder Strap & Storage Pocket
First Prints Clean-Touch Hand & Footprint Kit
First Prints Clean-Touch Hand & Footprint Kit
Little Princess First Christmas Gift Box – Newborn Dress & Accessories Set
Little Princess First Christmas Gift Box – Newborn Dress & Accessories Set
Little Star™ Crochet Baby Bunting —Cosy Star Outerwear & Photo Outfit
Little Star™ Crochet Baby Bunting —Cosy Star Outerwear & Photo Outfit
CHF 44.90Christmas gift guide
Gifts they'll treasure long after they've grown
Cosy firsts, keepsakes for the memory box and clever little helpers for tired new parents, all chosen to make someone's season.
Order by 4 December for the best chance of Christmas delivery
Running late? Every order still ships with love, whenever it lands.
Based in BaselOur story
Small on purpose
Most baby shops sell you endless choice: forty changing mats, sixty swaddles, an infinite scroll. That's a terrible experience when you have forty minutes and one free hand.
So we do the opposite. A handful of pieces per stage, each one checked for materials and safety information before it goes on the site.
Would we put this in the bag on a bad morning? If not, it doesn't make the cut.Read our story →
Why parents shop with us
Fewer worries, more cuddles
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Chosen with care
A small range on purpose. We ask suppliers for materials and safety information before anything goes on the site.
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Clear pricing
Shipping costs are shown before you pay. Depending on your order, import fees may apply on delivery.
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30-day happy returns
Changed your mind? Send unused items back within 30 days, on top of your 14-day legal right.
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Real humans reply
Questions before or after you buy? Write to us and hear back within one working day.
Gifts for new parents 🎁
First Prints Clean-Touch Hand & Footprint Kit
First Prints Clean-Touch Hand & Footprint Kit
Good to know
Questions parents ask us
How long does delivery take?
Orders ship from our EU warehouse, usually within 1 working day. Delivery to Switzerland and the EU typically takes 6–12 working days. These are estimates, not guarantees. We email your tracking link as soon as your parcel ships.
How much is shipping?
Tracked delivery is CHF 5.90, and it's free on orders over CHF 50.
Will I pay customs or import fees on delivery?
Possibly. Depending on what you order, customs may charge import fees, which the carrier collects on delivery.
Can I return something?
Yes. Send unused items back in their original packaging within 30 days of delivery, on top of your 14-day legal right of withdrawal. For hygiene reasons, opened teethers and pacifiers can only be returned if faulty. See our returns policy.
Is everything safe for my baby?
Please always check the age guidance and safety notes on each product page and on the packaging, and supervise little ones during use. Have a question about a specific item? Ask us before you buy and we'll help.
Can I send an order as a gift?
Absolutely. Just enter the recipient's address at checkout. Shopping for Christmas? Order by 4 December for the best chance of it arriving in time.
Still wondering about something?
Ask us anything